Market Analysis SWOT

MARKET ANALYSIS: SWOT

SWOT analysis are used at the organizational level to determine how well a business is aligned with its growth trajectories and success, but can also be used to assess the …

Greenwashing: From a Marketing Point of VIew

GREENWASHING: From a Marketing Point of View

Greenwashing: a form of marketing strategy in which reusable energy are deceptively used to persuade consumer that an organization’s products, mission and policies are environmentally friendly. One third of the …